About Us
We want the best, and so do you.
Evert Lamb
Founder/Design
After 30 short years of racing, I have learned that there are always improvements to be made to form and function. I can also say that there is a close connection between fitness and design. Simplicity, efficiency and vision, all things that are relevant to both activity and creativity.
By approaching both with a design process, I can discover what would otherwise be invisible. One complements the other in a way that is fundamental to my daily life.
Paulette Dalton
Founder/Social
I developed a passion for running in high school and quickly moved on to triathlons from there. 20 years later I’m still feeling that runner’s high!
To date I’ve run over 30 marathons and will be embarking on my 10th Boston Marathon this year as well as my 10th Ironman.
Having bright colored, comfortable, and functional clothing for training is what keeps me happy and motivated to get out there day after day.
Alba
Founder/Mascot
When I moved to Canada from Mexico, I wasn’t quite sure what to expect. The weather can be a bit colder, but the summers are just fine for getting outside.
I started running soon after that. The parks and trails are my favourite, and I even get to go to other cities and countries to explore.
My favourite part about getting outside and active is meeting new squirrels and running with them (even though they always seem to get away).